EAU CLAIRE, Wis – The Eau Claire Express announce a logo rebrand ahead of their 20th season in the Northwoods League.
The logo, designed by Tony Horning, features a modernized train along with a new color scheme: Tennessee Orange, AFA Blue, and Navy.
Here is what Owner and Managing Director Craig Toycen had to say about the logo rebrand, “We’re excited to launch this new look for the 2025 season to help celebrate the 20th season of Eau Claire Express baseball. It modernizes our classic name with new color combinations that will look great at both Carson Park and out on the road throughout the Northwoods League.”
Make sure to load up on Express apparel before the season starts! The Express Online Store features all the latest merch and apparel featuring the new design.
The Express open the season on May 26th at Carson Park to take on the Thunder Bay Border Cats.
The Eau Claire Express are a member of the finest developmental league for elite college baseball players, the Northwoods League. The Northwoods League is the proven leader in the development of elite college baseball players. Entering its’ 30nd season, the Northwoods League is the largest organized baseball league in the world with 26 teams, drawing significantly more fans, in a friendly ballpark experience, than any league of its kind. A valuable training ground for coaches, umpires, and front office staff, over 350 Northwoods League players have advanced to Major League Baseball, including three-time All-Star and 2016 Roberto Clemente Award winner Curtis Granderson, three-time Cy Young Award winner and World Series Champion Max Scherzer (TEX), two-time World Series Champions Ben Zobrist and Brandon Crawford (STL) and World Series Champion Chris Sale (ATL). As well as 2019 Rookie of the Year and 2019/2021 Home Run Derby Champion Pete Alonso (NYM) and 2023 World Series Champion, 2021 and 2023 All-Star, MLB Gold Glove winner and two-time All-MLB first team shortstop Marcus Semien (TEX). All league games are viewable live via the Northwoods League website. League games are viewable live at watchnwl.com and on ESPN+. For more information, visit www.eauclaireexpress.com or download the new Northwoods League Mobile App on the Apple App Store or on Google Play and set the Rockers as your favorite team.
